Featured Image: Myusa Won Hwa Logo

Last week, I promised you art. This week, I’m making good on that promise (Finally! Right?) and starting a new series of blog posts– the Featured Image. This will be an on-going series where I showcase work I’m particularly proud of or that has some other reason for being of particular note. Since I’m offering the possibility of a logo design as one of the prizes in my blog-birthday giveaway, it’s only right to kick-off this new series with a logo.

So, without further ado, I present my best logo design to date:
 

The Myusa Won Hwa Logo

(which means “Warriors of the Original Flowers” in Korean, by the way)

 

Myusa Won Hwa Logo

 
This was a commission by Dragon Heart Tang Soo Do owner, Master Becky Rupp. Tired of the stories of violence against women that are growing ever more prevalent (along with violence against everyone), Master Rupp decided to take action, creating a curriculum designed specifically for women and girls. The martial arts have long been touted as a means of self-defense, but the sad truth is that the majority of techniques taught simply don’t work in the real world for women or children faced with a larger assailant. Master Rupp’s curriculum does.

She took aspects of her traditional Tang Soo Do training, along with influences from Larry Wick’s Split Second Survival and created a modified curriculum that plays to the strengths of “the weaker sex.” Charged with a desire to see all females armed with the ability to protect themselves and the wherewithal to avoid dangerous situations in the first place, she then offered it to her small Northern California community for free.

Since it’s a separate class from the Tang Soo Do curriculum taught under the Dragon Heart brand, Master Rupp wanted to create a separate, unique identity for it. That’s where I come in. I was hired to create a logo that reflects the spirit of female warriors, something both hard and soft, feminine and strong. The result is the image above.

I chose to use the lotus flower because it is a long held symbol for over-coming adversity, for strength even in darkness. I paired it with the flourishes to create a distinctly girly design. The addition of the sword is an obvious reference to warriors, and the high heels, purposely colored to mimic a certain famous shoe-maker (you know who I mean, ladies! 😉 ) are meant to represent a woman’s power. Stiletto’s have long been tied to female sexuality, but those of us who wear them will tell you that they’re also empowering (and hurt like hell!). Somehow, torturing our feet for the sake of fashion makes us feel stronger, prettier, and more confident. Which is why they’re perfect in the logo of a class that upholds those same ideals.

The color choices weren’t as complicated– red, because the bottom of the shoes had to be red and it’s Master Rupp’s favorite color; pink, because that’s the color of girly; and black to create the harsher lines meant to evoke an Asian influence. (Plus everything looks good with black!) I threw it all into a mixing pot, stirred it up for about 30 hours and voila! The Myusa Won Hwa Logo was born.

Master Rupp’s class continues to flourish, and she continues to offer it to the community for free, encouraging women of all ages to train. But nothing can operate without some sort of funding. I will be creating and launching a product line featuring the logo to help fund this worthy cause later this year. (Watch for the announcement!) In the meantime, if you would like to help keep this program afloat, (and hopefully someday allow it to expand to a region near you), you can make a donation to Dragon Heart Tang Soo Do’s non-profit sister organization, The Dragon Heart Foundation, whose mission is to help under-privileged and at-risk youth train in the martial arts.

And don’t forget, my giveaway is still running. You could win a custom logo design like the one above, or your choice of two other prizes. For every 100 entries I receive, I’ll add another winner slot. Meaning, if I get 200 entries, 2 people will win; 300 entries, 3 winners, etc. How’s that for added incentive? If you haven’t entered yet, click here. Don’t miss out!

Nightwolf’s Corner Birthday Giveaway

Birthday Candles

Birthday Celebration” by Cédric Boismain
Copyright 2013

Last week, I mentioned that the one year anniversary of my first post was rapidly approaching– in 3 weeks, 1 day, to be exact. I honestly never expected to last this long. (I don’t exactly have the best track record for finishing what I start unless there’s money involved.) And I certainly never expected to have so many wonderful people support me with follows, likes and shares every week. So, in honor of this milestone, I’ve decided to celebrate. It is a birthday after all. And no birthday is complete without presents! Or, in this case, a giveaway.

I’ve got some rather interesting (and hopefully exciting) prizes for you. As you know, Nightwolf’s Corner is split between the three aspects of my storytelling life– writing, art and martial arts demo teams. Therefore, it seemed only fitting to offer a prize from each area. But my schedule is a little flooded right now, so as much as I’d love to pick a winner for each prize, there can only be one. That winner will get their choice of the following:

 

Prize 1: A Substantive Editorial Critique

 

Writing has had an unfair advantage on this blog over the last year– something I hope to change in the coming months– so I suspect a majority of you will be interested in this chance to score editorial services for free.

I’m offering the writers in the audience the ability to gain some outsider input on your WIP. I’ll give you a full substantive (structural) critique, illustrating what’s working and what might need a little improvement. I’ll cover everything from flow, to character/world development & consistency,  to believability,  to scene transitions, etc. I won’t provide feedback on a line-by-line basis, (you’ll still need a copy editor at some point), but this will give you a definite leg up on the way to publication. And the best part? I don’t care if your manuscript is finished or not.

That’s right, you can submit your WIP in all it’s unfinished glory and still receive the same level of critique I would give a finished manuscript. That’s pretty cool, if I do say so myself. There aren’t many chances out there to get an editorial critique on an unfinished work, so I would jump on this opportunity, if I were you. 😉

 

Prize 2: A Custom Logo Design

 

I realize this may be the least popular option, since most of you haven’t seen what I can do artistically. Art has been sadly neglected over the past year, all my grand topics languishing in the draft queue unfinished. But that’s about to change. I’ll be posting examples (specifically of logo’s I’ve done) to the Art Gallery over the next few weeks, so don’t rule this prize out just yet.

I’ll create a custom, vector-based logo design for whatever you want– business, t-shirts, decals, whatever! (Remember, a logo is a simplified image meant for wide distribution on various printed materials, so please don’t request something that would be better served as a traditional painting/sketch.) The value here, besides having someone design your vision into reality, is the inclusion of commercial rights to the image– meaning you have the exclusive right to merchandise and profit from it. (I still own the copyright though, and retain the right to display it in my portfolio.) These rights can cost hundreds of dollars above the design fee itself, so this isn’t an offer to scoff at. If you’ve ever wanted to create a logo for something, or need a revamp on your current one, here’s your chance!

 

Prize 3: A Ready-Made Demo Concept

 

I’m not gonna lie, this is the prize I’m most excited to reveal. Many of you are familiar with my particular brand of demos– a hybrid of theater, dance and martial arts. Many of you have also expressed desire for learning how I create them. Over the past year, I’ve delved into the nuts and bolts of my demo team storytelling technique, but there’s nothing quite like actually applying it. And since I can’t travel to every school that might be interested and literally coach you through the process, this is as close as I can get to loaning you my brain.

For the first time ever, I’m offering to supply a ready-made demo concept. What does that mean? I’ll supply the music (usually something I’ve mixed for optimal storytelling capability. Yes, I can do that and I’m quite good at it, so stop giving me the skeptical eyes 😉 ), the overall concept (aka theme), a script detailing the storyline and how to sync it to the music, the costume/prop design and casting recommendations in terms of abilities needed per role. All you have to do is create the choreography. (You didn’t think I was going to give you everything, did you? There still has to be a shred of your creativity in there somewhere!) Pretty cool, huh?

Have I caught your attention yet? Good. Here’s how it works:

The giveaway will run from now, April 12th, until midnight on May 4th, at which time I’ll randomly select the lucky winner and notify them via email. All you have to do to enter is click here and follow the prompts.

That’s it! Let the birthday celebrations commence! Here’s to another year full of sarcastic storytelling awesomeness and wonderful people to share it with. Thank you for reading! 🙂

Life Lessons of the Martial Arts

Last week I mentioned how I apply a tenet I learned in the martial arts to my everyday life, and since it’s about time I branched away from writing/publishing to show my other categories some love, I think that’s a topic deserving of elaboration. What I’m about to say won’t be news to any of you that have trained, but to those of you unfamiliar with the martial arts, it may be enlightening.

There are three reasons that automatically come to mind when someone says they want to start training:

  • Discipline
  • Fighting/Self-Defense
  • Exercise

And for the most part, that sums up 90% of anyone’s motivation for enrolling. But there’s a lot more to the martial arts than that. Yes, it will help your unruly child learn to respect their elders and shut their mouth without the aid of duct tape. Yes, you will learn self-defense and how to fight. And yes, you will lose weight and tone muscle from all the exercise. But you’ll also miss the much richer elements of personal growth that society never glorifies if you only focus on those three things.

I learned a long time ago that you can easily spot someone who’s made it to black belt. Partly because all martial artists have a certain way of moving; a certain poise and grounded familiarity with their body that screams “black belt” a mile away. And partly because of the way they conduct themselves. There’s a reason they say martial arts is a way of life. It’s because, by the time you reach black belt, your training has gone beyond the physical techniques and has become an ingrained part of your outlook on the world.

Every style has their own philosophies and tenets, but I think there are several that are universal. Not because they’re part of an unwritten code of martial arts brethren, but because they’re the principles that make someone a better person. Things that should be common sense but that have been lost over the years to the majority of society. What are they? Let’s take a look and find out.

Integrity:

In a world where selfishness reigns, it’s refreshing to find someone that actually understands this word. And I would bet that 9 times out of 10, that person is/was a martial artist. Why? Because this is one of the core principles instilled by training. It’s also one of the first that spills over into everyday life. Integrity can be anything from keeping your word, to doing what’s right even when it’s not easy or for your own benefit, to taking responsibility for your actions. This is an attitude that translates to success in everything from school, to personal relationships, to career. A person with integrity is someone that can be counted on, and that’s a sure-fire way to the top of any pack.

Humility:

The second tell-tale sign of someone who’s spent time in the martial arts is humility. People who have learned this have an easier time connecting with others. Nobody likes a braggart, and arrogance is a one-way ticket to alienating all your potential allies. Martial artists learn the fine line of being confident in their abilities without the need to brag. (Well, most do anyway.) And that translates into things like leadership roles, community involvement, and personal satisfaction. Just like integrity, humility is a trait that instantly earns you respect and appreciation, without having to demand it.

Perseverance:

News-flash: life’s hard. It’s all too easy to throw in the towel and just give up, becoming complacent with whatever hand you’ve been dealt. Getting a black belt isn’t easy, either. It involves dedicating yourself to intense workouts, potential injuries and having to hit the floor hard. A lot. You will get knocked down, and you will get hurt. But you also learn how to get back up, how to roll with the punches, and how to achieve any goal you put your mind to, one step at a time. I think the parallel should be obvious. You can apply that same philosophy to anything in life, be that earning a college degree, starting a successful business, or just being present for your family. With a little perseverance, anything is possible.

Situational Awareness:

Self-defense is becoming more and more important, especially for women and young people. So many horrible acts of violence could have been averted if the victim had been more aware of their surroundings, or had avoided putting themselves in danger in the first place. Yes, the martial arts are about fighting, but more importantly, they’re about learning how not to fight. They teach you the self-control to walk away from situations that are turning ugly, and they teach you not to do so many of the stupid things that get people in trouble, like going places alone in the middle of the night, taking drinks from strangers that you didn’t see mixed, or getting in random cars with people you don’t know. The first act of self-defense is knowing how to assess the risks around you; a lesson I wish we taught in schools.

Altruism:

This one may come as a little bit of a surprise to those outside of the martial arts family, but it’s actually a pretty big element in our training, especially the higher ranks. Most styles promote giving back to the community, whether that be the studio itself or the community at large. Some even use it as a criteria for advancement. Which is why you’ll find a lot of black belts volunteering in their communities. The idea of paying forward the time and effort that was given to you, of showing pride and commitment to the people and places around you, is one that translates well into other aspects of life. You don’t have to join the Red Cross, or Habitats for Humanity, or some other grand organization of do-gooders to make a difference. Simply volunteering in your child’s classroom, helping a coworker with a hefty project, or donating your time at a library/care facility will make the world a better place. Wouldn’t it be nice if we all learned that a few moments of selflessness can make all the difference to someone in need? Maybe we wouldn’t see so much violence then.

Those are just a few of the positive affects I’ve seen the martial arts have. Every student will choose the lessons that resonate most sincerely with their own lives, and may not need every one, but you can guarantee they’ll be given the tools just the same. Whether you’re thinking of enrolling your child in the local studio, or whether you’re considering it for yourself, take a moment to think about what I’ve said here. Remember that it’s not just about learning to punch, kick, yell and break things. It’s about learning to be the best version of yourself. If that doesn’t convince you the martial arts are worthwhile, then I’m not sure what will.

And to my fellow martial artists out there, what lessons have you learned in your training? Share the ones I missed in the comments below. 😉

Choreographing Realistic Fight Scenes

Recently, I was asked how to choreograph realistic fight scenes for demo teams. While I usually don’t get this technical on a specific type of choreography, preferring to focus on the concepts of story instead, I can’t deny that fight scenes are a staple of the genre. It is Martial Arts, after all. I don’t believe that they are required for every demo, (in fact, it’s a lot more challenging to create one without them), but they are a large part of most. So I’m going to answer that reader request and break down my five key ingredients for a successful fight scene.

Before we get down to the nitty-gritty, I’d like to note that I will not be discussing which individual techniques to use. Fight scenes are organic, or at least, they should feel that way. So the choreography will vary depending on your particular demo. If I gave you a blow-by-blow transcript, then I’d be stripping all the creativity out of it, and what’s the fun in that? Instead, we’re going to look at the principles that take a fight scene from cheesy, B-rated Martial Arts film to something gripping that has a shred of believability.

You might be surprised to learn that creating that effect has very little to do with you, the choreographer. A fight scene is only one part choreography, and two parts the people performing it. So let’s get to it.

Trust

If I had to boil it down to one element, it’d be this. Trust is the thing that will most often make or break a fight scene. I’m not referring to the trust you put in your team to bring your vision to life. No, I’m talking about the trust between the partners in the fight. Unfortunately, that kind of trust pretty much relies solely on chemistry.

We’ve all heard dating sites talk about chemistry, that magical connection between two people that makes them move and breathe in sync. Well, it exists even outside the romantic realm. And you’ll have to learn how to watch for it. You will probably have to try a few combinations of partners before you see it spark, so don’t be afraid to shuffle your team around like cards in a deck.

A lot of choreographers try to partner people based on size, automatically shoving people of similar heights or builds together. But those kinds of partnerships rarely contain the chemistry required to really pull off a fight scene. Instead, you want to look for the following when you partner people:

  • Comfortability: What do the new partners do when you announce they’ve been paired? Do they bounce up to each other laughing and smiling, or do they stand stiffly side by side without looking at each other? Does one person look scared while the other looks irritated? These are instant indicators of how comfortable they are with each other. The more comfortable people are, the more easily they’ll naturally trust each other. So avoid any combinations where you know personalities will clash, or where there is an emotional distance between them.
  • Similar Styles: Even within an overall style of martial arts, there are differences between the way people do things. Pay attention to that and try to pair people who move similarly. They’ll have the same rhythm and flow to their techniques. They’ll think similarly. Just like you don’t put oil and water together and expect them to mix seamlessly, you can’t put different stylistic approaches together and expect a smooth outcome without a ton of work.
  • Technical Ability: Obviously, you don’t want a fight scene that’s extremely unfair, so generally avoid pairing an advanced student with a white belt. Ideally, you want people that can perform to the same caliber technique-wise. Not only will they be more comfortable working with someone on the same level, it’ll also allow you to maximize the choreography’s awesomeness.
  • Strength: Yes, I do mean brute muscle. The best fight scenes contain an acrobatic element, so this is an important thing to assess. Not everyone is strong enough to lift another, and on the flip side, not everyone is comfortable being lifted. A lack of confidence in this area can shatter the trust in a partnership quicker than dropping glass on cement. So if you’re planning on throwing in some crazy moves, make sure you have partners that can handle it physically and are emotionally ready.

All of those things can help you figure out which teammates are likely to have the most natural, built-in trust. But we don’t live in a perfect world, and there are situations where you won’t be able to rely on that natural chemistry to build trust in a partnership. To some extent, you can get around that simply through practice. Over time, teammates will become more comfortable with one another, will learn the way the other moves and thinks and will learn to trust. But it takes time. Lots of time. So if you have to bow to story constraints or other requirements that prevent you from partnering those with natural trust together, be prepared to invest a lot into practice.

Distance

This is probably the scariest ingredient for the people performing, and is heavily reliant on the trust we just worked so hard to establish in the previous section.

Which do you think is better for a demo, a fight scene where all the techniques end miles away from their intended target, so the “victim’s” reactions look ridiculous, or one where the techniques end mere centimeters from their partner’s body? (Hint: Option 2 is the correct answer. 😉 ) You chose Option 2, right? Good! You’re absolutely correct. That’s what distance does; it takes an otherwise cheeseball fight and gives it a realistic edge.

Anyone who has been in a fight scene knows how hard it is to get to that level, to stop your techniques just short of clocking your partner in the head. So again, trust is absolutely crucial. As is practice. Lots of practice. Until your team gets the feel for the choreography, let them work up to the realism, shrinking the distance as the comfort level grows. Otherwise, I suggest having a lot of gauze and ice handy. You’re about to have a lot of black eyes and bloody noses.

Reactions

Similar to distance, reactions will enhance that essence of realism. But unlike distance, it doesn’t require so much faith in your partner as it does the ability to act.

Let’s face it, most martial artists will never win an Oscar. But that doesn’t mean we have to play into the stereotype with overly dramatic, delayed reactions that happen well after the attacking technique ended. A good reaction is simple, logical. All you have to do is portray what would have happened if you’d actually been hit. If you get hit from the front, you’re not going to fall forward, are you? But you see that a lot.

Understanding the logistics of the fight is critical to creating the appropriate reactions. The worst combination in a fight scene is to have a bad actor and poor distance. Unless you’re intentionally trying to look idiotic, don’t do it. Put the effort in to get it right. Please.

Timing/Duration

Everything in a fight revolves around timing, especially reactions and distance. You want everything to flow as naturally as it would if the fight were real. So if the timing is even a little off… hello injury central, or bad martial arts film. This one is pretty easy, since there’s really only one way to ensure the timing is right– practice. Are you noticing a theme yet? 😉

The second half of this section is duration. By this, I mean how long the fight actually lasts. We’re not video game characters with a billion power-ups and infinite health. We’re people. And people are, admittedly, rather weak in the stamina department. Most real fights are short bursts of rage that quickly end with someone in a bloody mess. Choreographed fights should reflect that. Keep it short, as in, within the normal range of human possibilities, and vary the heat of the battle accordingly. People get tired. Let that show. People get desperate when they start to lose. Let that show too. Adding these real life aspects will help beef up your fight scene and move it a little closer toward realistic.

Musicality

Everyone who’s been following me already knows how important I view music when it comes to demos. And fight scenes are no exception. They are, however, a slightly different creature than other forms of choreography. Unlike the main part of the demo, you won’t choreograph every technique to the music. Instead, you’ll look for musical elements that you can use to highlight certain moments in your fight. For example, the most spectacular move is on the largest beat, the moment where the main character starts to lose matches the desperation in the music, or the final blow happens on the last musical crescendo. I spoke about this before in Musicality, under Musical Emphasis. Same idea.

And that’s all there is to it. Ok, maybe not all. You do still need inspired choreography and the people to pull it off. But these are the principles I’ve found most helpful in creating believable and entertaining fight scenes. Give them a try and see if they’re as successful for you as they’ve been for me. Like most things in demo team, it’s the stuff behind the scenes that really makes the difference between an average demo and a spectacular declaration of professionalism. You only get what you give, as they say.

Storytelling for Demo Teams

Here it is– the final piece to the puzzle; my secret weapon; that frustratingly elusive element in my demos that everyone’s tried for years to figure out. Story. Such a deceptively simple word, isn’t it? But chalk full of so much complication.

Writers will tell you that story doesn’t exist without conflict. (Ok, that’s partially true.) English teachers will tell you it’s centered around theme. (Also important.) But I say it’s more basic than that. I believe it’s about conveying an emotional message.

From the time man figured out how to draw charcoal stick-figures on a cave wall, humans have used storytelling to pass along messages. Sometimes they were warnings, other times they were preserving heroic deeds and a culture’s history. But no matter how embellished or fictional, the core mission was always to convey a message, usually by manipulating the audience’s emotions.

When you stop and think about all the movies/books/games/etc. that have stayed with you over the years, what is it you remember them for? Chances are, they “moved” you in some way. They had an emotional impact on you. Right? Whether it was a message of happiness, hope, fear or anger, you remember how the story made you feel. That’s why I say emotion is the heart of storytelling. (Sorry, couldn’t help myself.)

But you can’t just say “I want to tell a happy story,” or “my story’s about revenge.” (Well, you could, but you probably won’t get much further than that.) Emotions are broad things, with a thousand different ways to convey them. So you need a target. A goal. Something that directs you. In short, you need a Summary Sentence.

I spoke once before about this soundbite approach to storytelling. But this time I got off my lazy butt and located the book: Animation Magic by Don Hahn. In it, Mr. Hahn talks about how each Disney film starts from an idea that can be summed up by a simple theme, and contains one central actionable task. He gives several examples from the different movies, but since Beauty and the Beast has always been my favorite, I’ll use that one. He summed it up under the theme, “don’t judge a book by its cover” with the actionable task of “break the spell.” This is the same strategy I use to comprise a Summary Sentence (because I’m an uber-dork Disney fangirl, as we’ve previously established, and I thought it was brilliant when I was 11); one part emotional content (“theme”) and one part conflict (“actionable task”).

Why is conflict suddenly an essential part of the equation? Didn’t I just say that storytelling was about the emotional content? You’re right, I did. But a beautiful message doesn’t make an entertaining story. For that, you need plot, and plot consists mostly of, guess what? Conflict. Plus, I’m a writer, so you really should have seen that coming. 😉

Think of conflict as the delivery service for your message. It’s the UPS of the storytelling world, dropping your emotional content in a nice pretty box, (Ok, dirty and bashed-to-hell box), at your audience’s feet.  For whatever reason, we humans are hard-wired to be riveted to conflict-filled situations. Just look at any reality TV show. Is the cast of Jersey Shore really talented enough to warrant the millions of dollars they earn? Of course not. They’re obnoxious idiots. But they know how to thrive off their audience’s sick fascination with drama. So now they’re rich obnoxious idiots. Point is, you need conflict in order to convey your message. And this two-part Equation of Storytelling, (emotional content + conflict = story), is tailor-made for demo teams.

Demos are, by nature, short. You only have maybe 5 minutes to convey your story. Which is why such a focused approach to storytelling works so well. It’s like Simon Cowell, blunt and to the point. Every one of my demos starts with a concept, (emotional content), and from there I build a story that best conveys that message, (conflict). For example, one of my most memorable demos, and sadly, one I don’t have a convenient video for, was titled Eternal Balance. Set to “Two Worlds” by Phil Collins, it was about two warring sides that come together in unity at the end. If you dissect that sentence, you get the emotional content– unity — and the conflict– two warring sides. Put them together like I did and you get the Summary Sentence for the demo– i.e. the point. Starting to make sense?

But that still doesn’t explain how you go about finding a concept, does it? Those of you who have followed me for a while already know where this is heading. I’ve talked about it before, detailing the level of my freakness quite effectively here, and I also hinted at it in Musical Emphasis under Staging, and Musical Storytelling in Musicality. The short answer is that I get all my creative inspiration from music. Especially when it comes to demo teams. Music contains all the information you need to create an award winning demo, if you know how to listen for it.

Last week, I showed you how to listen and interpret musical layers. Listening for story cues is very similar, except that you step back and look at the music as a whole. Instead of dissecting the various layers, you listen to the overall song, looking for the emotional content and built-in storyline that all music has. (Yes, even Gangnam Style has a story. It’s a super deep tale about a dude hitting on a girl who apparently really enjoys her coffee. Hey, what did you expect from a song whose stated philosophy is to “dress classy, dance cheesy”? ;))

The first thing I look for in a potential song is tone. By that, I don’t mean the actual notes. I pay attention to how it makes me feel, to it’s emotional tone. Is it somber and heavy, or light and bouncy? Is it frenetic and aggressive, or is it soft and melancholy? Music is a language, and just like you can often figure out context in a language you don’t know through tone of voice and body language, you can decipher emotion in music by paying attention to the overall sound and feel of the piece.

Give it a try. Open up iTunes and randomly choose 3 or 4 songs. Hopefully you have a somewhat eclectic music library and will get songs of varying genres and tempos. Listen to them with your eyes closed, (I know, I say that a lot, but it really does enhance your connection to sound when your ears don’t have to compete with your eyes), and don’t focus on anything in particular. Let all the layers wash over you and pay attention not to the lyrics, the drum beat, the background instruments, but to how it makes you feel. What emotion does it elicit from you? Do you feel how it varies from song to song? How, even if you get the same emotion more than once, it’s a slightly different shade each time? That’s the first half of the equation– the emotional message.

Now we just need conflict. To find it, I look at a combination of things. The first is lyrics, if the song has them. Not all potential songs do. But it requires a more advanced ear to be able to do this with instrumental songs, so we’ll stick with mainstream music for now. Secondly, I look at the types of instruments being used and try to see what kind of images they evoke. Certain instruments are distinctly ethnic, automatically giving you an Asian, Middle-Eastern, Celtic or just plain Tribal vibe. Pay attention to that as it will point in the direction of a setting, and can help determine costume/prop choice down the road. And lastly, I let the song tell me what it’s about.

Wow, could that be any more vague and unhelpful? What I mean is that I basically turn my imagination loose and let it do what it will. I let the music tell me, through a combination of overall tone, instrument choice, pacing, emotion, lyrics, etc., what it wants to be. This is the part I honestly don’t know how to teach. All I can say is that it feels kind of like flipping through TV channels, trying out different ideas and images until something clicks. The best guidance I can give is to ask yourself, “What does this sound like?” Does it sound like a brutal war set in ancient Greece or is it a demented circus with clowns and stuff bouncing around? A cheesy romantic comedy, or a twisted horror story of revenge? This is where the real creativity in demo teams comes in.

The thing to remember about storytelling, in any form, is that there are no right or wrong answers. Even if everyone reading this worked on the same concept, the same summary sentence, we would end up with as many different variations as there are participants. But that’s why this method works. It takes universal themes and conflicts that an audience will resonate with and allows you to infuse your own personal interpretation and creativity into them. And the best way I know to learn how to do it is through practice. So let’s do that.

Take those same 3 or 4 songs you just listened to and play them again. This time, pay close attention to the lyrics, the instruments, everything, keeping the emotional message you already identified in mind. There should be a built-in story. Whether it’s heartbreak and revenge, or falling in love, or an identity crisis killing-spree, everybody sings about something. This is where you’ll find your conflict for the second half of the equation. As you finish each song, try to sum up the story in a succinct sentence.

Don’t freak out, it’s not as hard as it seems. In fact, it’s a natural human inclination. What’s the first question you hear when you tell someone about a book or movie you just finished that they’ve never heard of?

“What’s it about?”

And what do you immediately answer with? A sentence or two that sums up the entire plot in one fell swoop. Not so different, is it? Only this time, you’re summing up your own story. Kind of. Ideally it should be a story based on the one already contained in the music. This is why songs with lyrics are easier, because technically, someone else already wrote the story. You’re just mooching off of it to create your own version. (Yay for shortcuts!)

So now you know the secret, the thing that makes my demos seem different. My Equation of Storytelling. Pair it with the tools I’ve given you over the past couple weeks and you’ll soon see a dramatic difference in your performances. Story is most important in this style of demo, but remember that you need all three, Staging, Musicality and Storytelling to create that magic winning combo of skill and entertainment.

If anyone out there actually implements my method, I’d love to hear how it worked out for you. Please come share your experiences in the comments and maybe a link to a video so we can see it in action. 🙂